$1,000 invested Nike Inc. (2023)
NYSE · NKE · reinvest dividends · adjusted close
●Result2023-01-03 — 2026-10-15
Today you would have
$332
-$668 (-66.80%)
NKESPY (benchmark)
- Entry price
- $111.87
- Current price
- $37.14
- Shares
- 8.9390
- CAGR
- -25.30%
- Max Drawdown
- -72.24%
- vs SPY
- -178.21 pp
✦The story
A $1,000 investment in Nike at the start of 2023 shrank to $332 by mid-2026, a loss of −66.8%. The company struggled with slowing sales, inventory issues, and intensifying competition from newer athletic brands during this period. The contrast with the broader market was stark: the S&P 500 gained +111.4% over the same window.
#Related scenariosfor comparison
Other years for NKE